Welcome to Whitbourne Community shop


Monday to Friday
8.45am – 5.30pm
Late night opening Thursday till 7pm
Saturday 9am – 3pm
Sunday 10am – 1pm

Customers in the shop

Whitbourne Community Shop is a local convenience store that stocks all the staples. And if it doesn’t, you can usually ask for them to be ordered if there’s a reasonable chance they’ll sell.

We don’t pretend to compete with the supermarkets on price but there are many items from Mars bars to free range eggs at or below what you can expect to pay in Bromyard. And if you take account of the saving on time and petrol you’ll see that shopping in the village makes sense.

Our speciality is local food. We have carefully made, high-quality bread, cakes, cheese, milk, yoghurt, cream, ice cream, honey, bacon, sausages, chorizo, scotch eggs, chutney, wine, beer, cider, juices – all from within a 30-mile radius. For example, all our milk is locally produced in Herefordshire by Bartonsham Dairy – and we save you the journey to their farm shop!

Whitbourne Village Shop is owned by its shareholders and run by volunteers. The profits we make are re-invested in the Shop and the community.




We’ve started stocking bird food, due to popular demand. This includes huge containers of fatballs at £4.99 each; we also have bags of seed, bird feeders, etc. Come along and keep those little feathered friends going through this harsh weather.



Whitbourne Village Shop has a new annual scheme to distribute surpluses generated by the shop to local good causes.The Shop’s Management Committee will agree on the amount for distribution each year. It expects the ‘grant pot’ to be approximately £3000 to £4000 per year; the amount will depend, however, on the level of surplus made in the previous year and whether money is needed for the maintenance and improvement of the shop itself.
Anyone can apply for grant funding for their particular idea or cause but only applications that benefit people/groups within the Whitbourne parish boundary will be successful. Examples of a successful grant could be for a new piece of equipment for a group or society, or for an event or activity that will benefit people in the parish.
A Decision-making Panel will be elected to oversee the process of assessing applications, awarding grants, administering distribution and monitoring the success of each grant. The Panel will consist of three people nominated by the community and three people nominated by the Shop Management Committee.

To discover more and download an application and information pack, Whitbourne community shop application form pack final.




Shop volunteers

Ask any of our volunteers and they’ll tell you – volunteering is good for you. It helps to keep you fit and active, keeps you in touch with what’s happening in the village, and introduces you to new people. You also get a glow of pleasure from helping customers and from supporting a fine, local cause – the village shop. And the experience and skills you gain can count towards your CV, a pretty important consideration if you are in the market for jobs.

All in all, doing volunteer work that you find meaningful and interesting can be a relaxing, energising escape from your day-to-day routine of work, school, or family commitments.

More opportunities than you imagine

We’re always looking for more volunteers. Not just to work in the shop, serving customers, although that’s central to what we do. (Between them, the volunteers have never missed a shift in seven years.) There are many other ways in which you could volunteer with the village shop –

  • making up and delivering customer orders
  • receiving and pricing deliveries
  • stock checking
  • helping to design and deliver our marketing materials
  • coordinating orders to our suppliers
  • using social media to keep customers informed
  • keeping our outdoor site tidy

We are flexible – tell us when you are available and what you would like to do. Even if it’s only an hour a week. If you sign on as a volunteer you will get full training and support from a dedicated team including periodic updates on new product ranges. Many of our volunteers have successfully completed food hygiene courses.

Interested? Like to know more? Call in and leave your name.



Post Office Comes to Whitbourne

We have a Mobile Post Office in the pub car park next to the shop for ONE AND A HALF HOURS from 2.15 – 3.45, EVERY Monday.


food banks
A big thank you from the organisers of the Bromyard Food Bank to all those who have already donated through the Village Shop.

Our local food bank needs donations to help families facing hardship in this area. The Bromyard Food Bank has already supported people in Whitbourne and surrounding areas and they anticipate that the need will increase.

The Food Bank gets referrals from Social services in Hereford and also Citizens Advice Bureau who know of local people who have lost their jobs or are on zero hour contracts which don’t pay enough to live on. They also get referrals from the Doctor’s surgery, the local schools, the Clergy and Age Concern. They find that people are reluctant to phone up themselves and ask for help.

Volunteers then make up an appropriate box which will last a week.

Usually within a few weeks the recipients manage to sort things out and no longer have a need.

If you would like to help there is a box in the village shop for donations. Please put non-perishable items with a long use by date. They need dry goods, baby items, toiletries and tins (not baked beans and spaghetti as everyone gives these!)



gluten free

We know that many people are avoiding gluten in their diet and we are now offering a range of gluten free products in our local shop.

We are starting with a small range and build it to reflect what people buy and their suggestions to us. We now stock: Fusilli pasta, Gram Flour Corn, and Rice spaghetti, Stuffing mix, Cornflakes and GF flour

We also know that many of our standard products are suitable for people avoiding gluten and we are identifying these on the shelf with a GF label.

Please let us know if there are other products you would like to see on the shelves. We always do our best to get things in stock if we think they are likely to sell.




Alongside our growing range of wines – two dozen of them now mostly around £7 a bottle – we also stock a delicious prosecco, Vetriano. It’s fresh and fragrant with soft, appealing fruit. £10.99

sourdough bread

Try our delicious range of hand-made sourdough loaves

Peter Cooks Bread is a local company passionate about making bread that tastes great, is good for you and helps the local community. Every loaf that comes out of their oven is made slowly by hand, using just four natural ingredients – flour, water, yeast (mostly wild) and salt.

We’ve created a special space in the Shop for Italian, Indian, Chinese and Thai food – complete with recipes and complementary wines and beers. We have a new range of Moroccan spices and condiments, plus recipes.

Italian and Indian are the nation’s favourite foreign cuisines and both arefeatured in new displays in the village shop. There are recipe cards showing how to make the classics and new ingredients on the shelves. Keen to get started? Try our recipes online today!


Smoked salmon

Locally cured Scottish salmon– treatyourself.


Green Cow Kitchens

were back at the shop in February with their lovely roasted meats from locally reared beasties


Some happy shoppers!




Cook Italian

There are two new recipes in the shop, for chicken risotto and lasagne, using entirely ingredients on our shelves. The risotto recipe also offers a vegetarian alternative, using roasted red peppers and artichokes.You can also pick up a recipe for making fresh pasta.

The recipes are from Foodlover’s Bologna, an e-book about the city and its food by Martin Yarnit. You can buy it via his blog, www.tasteforbologna.blogspot.com or from Apple i-books by tapping in his name and the book’s title.



If you’re staying here for a few days, why not order provisions in advance? Email us telling us what kind of things you want and we’ll send back a provisional priced order for you to OK or amend.






After only one season, the wild flower meadow already began to look good. The ox-eye daisies were flourishing in the Spring and looked a picture even from the far end of the shop site. Closer up, we were able to spot some poppies, an early-flowering mallow, and of course some comfrey and buttercups.

The resident partridges again produced a family, with eleven chicks hatching. Once the daisies began seeding, we gave the orchard a summer cut, and watched what appeared later in the year. By then, the apple trees needed some more space to ripen their fruit.